1. Smaller is better.
2. If you charge, people won‚Äôt come.
3. If you charge, others will offer it for free.
4. You‚Äôve got competition now.
5. Your main asset is credibility, not money or size.
6. You‚Äôve got the skills ‚Äî but you need to adapt.
7. Connect with readers and bloggers, don‚Äôt snub them.
8. Become lean and distributed.